Amazon Listing Tool

More reach on Amazon without extra upkeep

List your products on Amazon in bulk, keep inventory in sync with eBay, Kaufland and WooCommerce automatically, and manage all orders in one place. No technical skills required.

Amazon Service Partner Amazon
Service
Partner

What You Get

So Amazon brings you sales, not extra work.

AI Assistant

From any of your channels to an Amazon listing in three clicks

Amazon asks for a product type, bullet points, search terms and plenty of required fields that eBay never needed. The AI Assistant writes them for you: it uses your product images and the data you already have on eBay, Kaufland or in your shop to complete the Amazon listing. For dozens of products in a single run if you like.

  • Select, start the AI Assistant, keep the result
  • Product type, bullet points, search terms and GPSR details
  • Review each suggestion or improve it with your own feedback
Price rules

Never adjust Amazon prices by hand again

Decide how your Amazon price follows your price source, for example the Shopify or WooCommerce price plus 12%. Change the price there and Amazon follows. FBA offers can have a rule of their own, such as a higher markup to cover storage and fulfilment fees.

  • Separate rules for FBM and FBA
  • Percentage or fixed amount, with rounding
  • Amazon.co.uk and .com with currency conversion
Stock

No Amazon cancellations because of empty shelves

When an item sells on Amazon, Eselt lowers your stock on eBay, OTTO, Kaufland and in your shop, and the other way round. Your Amazon account never receives orders you would have to cancel, which matters for your seller metrics.

  • FBM stock is shared across every channel
  • FBA stock stays managed by Amazon
  • Fewer cancellations, healthier seller metrics
Orders

Amazon orders land in your shop

Eselt fetches your FBM orders from Amazon and lists them next to your eBay, Kaufland and OTTO orders. With Shopify or WooCommerce, each one automatically becomes a shop order. As soon as you ship it there, Eselt sends the tracking number to Amazon.

  • Amazon orders alongside every other channel
  • Created automatically as Shopify or WooCommerce orders
  • Tracking numbers go to Amazon automatically

More for Amazon sellers

Bulk listing

List hundreds of products in one step and edit them together.

Import existing listings

Pull your Amazon offers into Eselt with images and variants.

FBA and FBM

Both fulfilment types in one account, each with its own price.

Several marketplaces

Manage Amazon.de, .co.uk, .com and .com.au from one place.

Variations

Sizes and colours as a variation family with the right variation theme.

Other channels too

Offer your Amazon products on eBay, OTTO, Kaufland or hood.de.

Why Sell on Amazon?

Massive Global Reach

Amazon connects you with hundreds of millions of active shoppers worldwide with the highest purchase intent of any marketplace.

Built-In Customer Trust

Amazon's brand recognition and buyer protection program mean customers already trust the platform – so you can focus on your products, not building credibility.

Consistent Data, No Manual Work

Inventory and prices stay automatically consistent across all channels – no manual maintenance, no spreadsheets, no errors.

How It Works – Get Started in 4 Steps

1

Connect Your Amazon Account

Sign up for free and securely connect your Amazon Seller Central in under 2 minutes.

2

Import Your Products

Import existing products from Amazon, eBay, Kaufland or WooCommerce – or create new listings with our bulk editor.

3

Publish & Activate Sync

Publish listings individually or in bulk and switch on automatic inventory and price sync.

4

Manage Orders Centrally

Orders from every channel in one list, or straight in your WooCommerce or Shopify store. Tracking numbers go to Amazon automatically.

Why Choose Eselt?

For over 10 years, sellers have trusted Eselt for seamless Amazon integration and multichannel selling.

Simple to Use

Intuitive interface with instant setup. Connect Amazon and start listing without any learning curve or technical skills.

Limitless Scaling

Expand to Amazon, eBay, Kaufland and your web store – sell effortlessly across all platforms simultaneously.

Personal Support

Our support team helps with all your needs – competent, fast and easily accessible via email.

Data Secured

All product data backed up on multiple servers, updated daily. Access your data anytime, anywhere.

Always Up-to-Date

Continuous development with new features and marketplace updates. Your edge in e-commerce.

Clear Pricing

Honest pricing models with no surprises. No hidden fees, no long-term contracts.

Connect Amazon with Other Channels

Connect Amazon with eBay, Kaufland, WooCommerce and Shopify and keep inventory and prices automatically in sync.

Amazon eBay
  • Transfer products in both directions
  • Automatically synchronize inventory
  • Manage orders centrally
Learn More
Amazon Kaufland
  • Transfer products in both directions
  • Automatically synchronize inventory
  • Manage orders centrally
Learn More
Amazon Otto
  • Transfer products in both directions
  • Automatically synchronize inventory
  • Manage orders centrally
Learn More
Amazon hood.de
  • Move products to hood.de
  • Automatically synchronize inventory
  • Manage orders centrally
Learn More
Amazon WooCommerce
  • Transfer products in both directions
  • Automatically synchronize inventory
  • Manage orders centrally
Learn More
Amazon Shopify
  • Transfer products in both directions
  • Automatically synchronize inventory
  • Manage orders centrally
Learn More
3,000+
Active Users
5M+
Managed Products
10+
Years Experience

What Our Sellers Say

"Eselt's Amazon integration saved us from constant overselling. The real-time sync with our eBay and WooCommerce shop is flawless."

Priya Venkatesh
Priya Venkatesh Amazon FBM Seller

"The bulk listing feature saves me a full day of manual work every week. What used to take hours now happens in minutes. Highly recommended."

Emilio Carrasco
Emilio Carrasco Multichannel Retailer

"We manage 3 Amazon marketplaces, eBay and our own shop – all from one Eselt dashboard. The time savings are incredible."

Lauren Zhuang
Lauren Zhuang E-Commerce Manager

Frequently Asked Questions

Do I need an Amazon Seller Central account?
Yes, you need an active Amazon Seller Central account. If you don't have one yet, you can register directly on Amazon. Once your account is ready, connect it securely to Eselt – your credentials are never stored on our servers.
Can I synchronize inventory between Amazon and eBay?
Yes, that's one of our core features. When a product sells on Amazon, Eselt updates the eBay inventory automatically, and vice versa. This prevents overselling and the associated cancellation fees. The sync runs within minutes across all connected channels.
Which Amazon marketplaces are supported?
Eselt supports the major Amazon marketplaces: Germany (Amazon.de), United States (Amazon.com), United Kingdom (Amazon.co.uk) and Australia (Amazon.com.au). You can manage multiple marketplaces from one Eselt account.
Is FBA (Fulfillment by Amazon) supported?
Yes, both FBA and FBM (Fulfilled by Merchant) are fully supported. FBA inventory remains managed by Amazon, while FBM inventory syncs with your other channels (eBay, WooCommerce). This ensures consistent stock levels without interfering with Amazon's fulfillment network.
Can I import my existing Amazon listings?
Yes, you can import all your existing Amazon listings into Eselt with one click. All product data including images, descriptions, variants and pricing are transferred automatically. This way you can start syncing immediately without re-entering any data.
Do I need to change my existing listings?
No, you don't need to change anything about your existing Amazon listings. Eselt connects to your current product catalog and syncs with what you already have. Your listings, images, prices and descriptions remain exactly as they are.
Is the Amazon Listing Tool free to try?
Yes - Eselt is free to start, no credit card required. All paid features are free to test for 30 days. After that you simply pick a plan based on your number of products.
How does the AI Assistant work for Amazon?
Select the products you want to offer on Amazon and start the AI Assistant. From your product images and the data on your other channels it suggests the product type, category, title, bullet points, search terms, description and GPSR details. You see every suggestion, can adjust it and accept it with one click.
Can I transfer products from eBay to Amazon (or vice versa)?
Yes, Eselt makes cross-channel transfers easy. You can import products from eBay or WooCommerce and list them on Amazon with one click – including images, descriptions and variants. The transfer works in any direction between all connected channels.
How are orders and tracking numbers handled?
Eselt fetches Amazon (FBM) orders automatically, with buyer details, items and shipping address. If WooCommerce or Shopify is connected, each one becomes an order in your store that you ship and invoice as usual. Once it is marked as shipped there with a tracking number, Eselt sends the tracking number to Amazon and the buyer receives the shipping information.

Amazon listings in minutes, not hours

Create your free account, connect your Amazon marketplace and activate sync. No credit card required.

Start for Free